Ever wonder what happens to your creative once it leaves your screen?
Join AAF San Antonio & Ad2 for Behind the Print, an exclusive morning at The Watermark Group where we’ll take you behind the scenes of the print production process—from pre-production and file preparation to substrates, planning, and the final product.
This is an opportunity to better understand the production side of our industry and learn how designers, creatives, and print professionals can work together to make better work.
PLUS
Coffee + breakfast
Goodie bags
Door prize + Watermark Group swag
A behind-the-scenes look at print production
LIMITED SPOTS AVAILABLE!
We’re keeping this event intentionally small so everyone gets a chance to engage, ask questions, and experience the tour.
Reserve your spot before they’re gone!
WHAT TO EXPECT
8:30–9:00 AM — Mingle + Breakfast
Grab some coffee and breakfast, mingle, and check out a selection of print samples.
9:00–9:30 AM — Pre-Production Presentation
Learn why planning matters, how to prepare files for print, the importance of getting production reps involved early, and how different print substrates can impact your work.
9:30–10:00 AM — Plant Tour
Break into small groups for a behind-the-scenes tour of The Watermark Group’s production facility, led by their team.
10:00–10:15 AM — Wrap-Up + Door Prize
We’ll close things out with a few final remarks and a chance to win a Watermark Group gift basket.