Planning for a pandemic before it happens.

GDC helped their clients get out in front of the COVID-19 pandemic by looking into likely scenarios before the pandemic took hold of the country. Find out more on how they provided amazing assistance that helped their clients make critical decisions.

It seems now that it might be a ridiculous notion given where we are, but in the opening months of the year, the sentiment was less obvious, the outlook less perturbing, and the plans for what lay ahead were, for most, neatly intact.

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Adapting Media Strategies at the Onset of a Pandemic